Four years after his global hit Gangnam Style, Psy continues to hold his position as one of K-pop’s biggest names.
Daddy – from the singer’s seventh album Chiljip Psy-da – gained the most global views among all official K-pop music videos on YouTube from November last year to June 30, the company announced yesterday.
The video has recorded over 170 million views so far.
Psy’s award-winning Gangnam Style maintains its spot as the most viewed video on YouTube, with over 2.6 billion plays and counting.
Another Psy music video, Napal Baji, ranked fourth on the list with Twice’s Cheer Up and BTS’ Fire placed ahead at No. 2 and No. 3, respectively.
Also in the top 10 are two original soundtracks for the hit K-drama series Descendants Of The Sun – Everytime by Chen and Punch at No. 5; and Yoon Mi Rae’s Always at No. 7.
The video-sharing platform also released the top 20 Korean YouTube channels to have gained the most number of new global subscribers from last November to last month.
Seventy per cent of online traffic for 14 out of the 20 channels comes from international viewers, according to YouTube.
Given K-pop’s worldwide reach, the popular Korean music channel 1theK unsurprisingly grabbed the top spot.
Leading entertainment agency, S.M. Entertainment, came in second with its official YouTube page, S.M. Town.
In third place is a lesser-known name, ToyPudding TV, which produces children’s videos featuring popular toys.
While the list is populated with channels such as Big Bang, JYP Entertainment and KBS World TV – which puts out official K-pop and K-drama content – it also includes five accounts that offer quirky productions. Such works are made by individuals dubbed “creators” by YouTube.
“The rising popularity of creators illustrates a growing audience interest beyond just popular musicians and professionally crafted content,” the company said in a press release.
