Local mass media websites rise in importance during GE: Survey

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SINGAPORE – Digital platforms, like local mass media websites, surged in importance during this year’s general election that many have dubbed an “Internet election”, according to a survey commissioned by the Institute of Policy Studies (IPS).

At the same time, there was a decline in the proportion of voters who tapped traditional media, such as television, print and radio, for information at least once a day, compared to GE2015, said IPS senior research fellow Carol Soon, who presented the survey findings at an online forum on Internet and Media Use on Thursday (Oct 8).

Social networking sites like Facebook and instant messaging (IM) platforms such as WhatsApp were the two most popular modes of political engagement among the 2,018 voters surveyed.

The forum was organised by the IPS, which a week ago, presented the findings of its survey on the GE2020 results at a similar forum.

The think tank had conducted similar polls after the 2011 and 2015 general elections.

In GE2020, the People’s Action Party’s (PAP) vote share shrank by almost nine percentage points to 61.24 per cent, compared with the 2015 election.

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