Fancy paying $30 for one strawberry? Some people do in Hong Kong

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In this photo taken on February 8, 2017 a premium Japanese Pearl White strawberry (L) and Kotoka strawberry (R) from Nara, Japan, each costing 21.60 USD (168 HKD), are displayed at high-end supermarket City Super in Hong Kong. It might be a healthy food choice, but Hong Kong's latest fruit fad is doing serious damage to shoppers' wallets. From luxury supermarkets to outdoor stalls, expensive premium produce is increasingly on show and sought after by customers. / AFP PHOTO / Anthony WALLACE / TO GO WITH AFP STORY HONG KONG-LIFESTYLE-SHOPPING-FOOD-FRUIT,FEATURE BY VIVIAN LIN

 

Expensive overseas fruit is the latest food fad and status symbol in Hong Kong.

At the Yau Ma Tei fruit market, a Malaysian durian goes for HK$600 ($77) and Tasmanian cherries for HK$550.

At the high-end supermarket City Super, a single Japanese strawberry was recently priced at HK$168.

The beautifully packaged fruits are often bought as gifts to impress someone.

One customer said he spends around HK$2,000 on imported fruit each month for his family 
of four.

Chinese produce is not favoured, as many are wary of excessive use of pesticides and chemical fertilisers.

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Publication Date:
Wednesday, April 5, 2017 – 08:03
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