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Sure, Iggy’s may be considered by some as one of the best fine dining restaurants in the country — but its recent marketing caper might have left a rancid taste in everyone’s mouths.
The one-Michelin starred eatery is in its 15th year of existence (a proper feat considering the high turnover rate in Singapore’s F&B industry) and they’re celebrating with a one-night-only collaboration with Modern Singaporean cuisine pioneer Chef Willin Low from Wild Rocket.
In the gusto of getting the word out earlier today (Sept 19), the Hilton Hotel stronghold made the decision to be questionably edgy in the copy of their Instagram post. Fusing elements of Iggy’s 15-year-anniversary celebration and the four-hands dinner team up with Wild Rocket, the marketing department decided to push the boundaries of palatability… with a post that could be interpreted with nefarious pedophilic overtones.
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