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SINGAPORE – In an apparent cost-cutting move, Grab is set to reduce the number of points users can earn on a transaction, in some cases by up to 60 per cent, while raising the number of points needed to redeem certain rewards from March 2.
The revamp of the GrabRewards programme comes after the super-app player unveiled its GrabPay Card in December, which can be used with all merchants which accept Mastercard, while also giving users GrabRewards points.
At present, Grab users earn points according to various tiers, differentiated by product.
For instance, a user in the platinum tier, the highest level, can earn 10 points for every $1 when using GrabPay in stores, and six points for every $1 spent on ride hailing and food delivery.
But from March 2, platinum users will earn only four points for every $1 spent across all products.
Similarly, users on the lowest “member” tier will earn only two points per $1 spent, down from being able to earn five points per $1 for in-store GrabPay transactions and three points per $1 for GrabFood and ride hailing.
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